The latest available research indicates that the number of internet users worldwide grew from 1.6 billion in 2008 to 2.9 billion by the end of 2014. This means that more than 4 billion people — or about 60 percent of the world population — THIS MEANS THAT THE UNIVERSE OF are unconnected. About 10 percent THE INTERNET BREAKS DOWN INTO ROUGHLY to 15 percent of the latter group live in remote and/or badly impoverished places, where internet service simply THREE GROUPS doesn’t exist. O1 People who are connected to Current estimates put 3G coverage at the internet and use its services 5.2 billion people worldwide. However, only 2.5 billion people are connecting O2 People for whom internet service is to the internet. This means that while available but unaffordable (due to another 2.7 billion people may have prohibitive data costs for instance) access, they are not using it. O3 Those who are unconnected 14