CARRIERS IN DEVELOPED MARKETS ARE SEEING AN INCREASE IN DATA CONSUMPTION, which they are seeking to capitalize on companies offer wifi solutions. At the by replacing unlimited data plans with same time, infrastructure sourcing tiered plans. Interestingly, carriers are is becoming more complex and now adding service contingents (e.g. competitive, also due to the entrance free usage of messenger platforms) of new companies to the market. They for additional fees on top of their tiered are offering higher bandwidth with plans to capture incremental revenue. lower latency, and also more readily employing new technologies — satellites In urban areas, however, larger carriers and drones, for example — to introduce are facing competition and a decreased connectivity in developing areas. demand for data services, as new 40